The Challenge
Over-reliance on a small number of legacy clients, no new business development function, and a leadership team resistant to changing established practices.
The Approach
Conducted a full business diagnostic to identify the real growth constraints. Built a new business development function from scratch. Facilitated leadership alignment workshops to address the cultural resistance to change.
The Outcome
New business contributed 30% of total revenue within 24 months — a function that had previously contributed almost nothing.
Takeaway
The business had the product and the market. What was missing was a structured new business engine and leadership alignment. Both were addressable — and once addressed, the results followed.